About MIDA
Incorporated in 1967 as a statutory body under the Malaysian Industrial Development Authority (MIDA) Act, MIDA’s mandate is to harmonise government promotion efforts, optimise resources, and establish effective structured investment promotion agency (IPA) governance. This empowers MIDA to attract investments, fostering positive economic spillover effects, and aligning with national goals. Today, MIDA stands as the Malaysian Government’s leading and forward-thinking agency, creating new pathways for growth and development in the manufacturing and services sectors.
Malaysia as the pre-eminent preferred
investment destination
We build dynamic and sustainable
investment ecosystems
Our Values
MICCCA
• Meritocracy
MIDA rewards those who perform well, and we celebrate their successes.
• Integrity
Be honest, transparent and accountable.
• Customer-centric
You will be the liaison between our stakeholders; government bodies, agencies and investors. Communication is key.
• Curiosity
Question everything! Think out of the box and look for the best solutions.
• Close-knit
Life at MIDA is not just about work, but to also spend time enjoying each other’s company.
• Adding Value
Go beyond what is expected. Create measurable, positive and powerful outcomes.
MIDA as Your Key Investment
Partner
To further strengthen MIDA’s role in assisting investors, MIDA’s headquarters in Kuala Lumpur hosts senior representatives from key government agencies—the Department of Labour, Immigration Department, and Royal Malaysian Customs—to provide valuable guidance on government policies and procedures. Additionally, MIDA works closely with the Department of Environment, Tenaga Nasional Berhad (TNB), and Telekom Malaysia Berhad to equip investors with the necessary resources for their businesses and investments.
MIDA evaluates the following applications for projects in the manufacturing sector and selected services sub-sectors:
A Symbol of Commitment
MIDA’s logo serves as a powerful symbol of commitment to chart new directions for Malaysia. The bold block letters of MIDA not only exude professionalism but also reflect the organization’s unwavering integrity.
In terms of colour, the neutral and reliable connotations are embodied by the shade of grey. Meanwhile, the vibrant and forward-thinking nature of MIDA is represented by the eye-catching red motif, resembling an arrow propelling forward, signifying our cutting-edge and pioneering spirit.
To delve deeper into MIDA’s branding guidelines and visual identity, please click the button below.