Logistics firms must utilise govt incentives for growth – Loke
19 Feb 2025
The logistics sector should leverage government incentives, including the income tax exemption for smart logistics complexes, to drive growth and accelerate the adoption of Industry 4.0 technologies, Transport Minister Anthony Loke said.
He noted that such initiatives are designed to promote smarter and more efficient operations in warehousing and logistics.
“By integrating automation, data analytics, and Internet of Things (IoT) technologies, we are not only optimising supply chain performance but also positioning Malaysia as a regional leader in smart logistics innovation,” he said at the launch of Ninja Cold by Ninja Van Malaysia here today.
Furthermore, Loke said that as industries continue to evolve, the logistics sector must adapt to emerging challenges, particularly in critical areas such as pharmaceuticals, food safety, and sustainability.
He noted that Malaysia’s logistics industry holds vast opportunities for growth.
“With increasing digitalisation and the adoption of green technologies, we are on the brink of a new era,” he said.
Commenting on Ninja Cold, Loke said the launch represents a significant milestone in Malaysia’s logistics sector, addressing the growing demand for sustainable, temperature-controlled solutions.
He added that this initiative aligns with Malaysia’s strategic vision for Asean 2025, where the nation is positioning itself as a central logistics hub in Southeast Asia.
“Through innovations like Ninja Cold, Ninja Van Malaysia contributes to enhancing regional connectivity, streamlining supply chains, and fostering cross-border trade within Asean.
“Our ongoing efforts to modernise logistics infrastructure are reflected in Ninja Van Malaysia’s initiatives, which focus on reducing costs, improving efficiency, and prioritising environmental sustainability.
“These shared objectives highlight the synergy between the ministry’s vision for a robust logistics ecosystem and Ninja Van Malaysia’s commitment to innovative solutions,” he said.
To mark its 10th anniversary, Ninja Van Malaysia has launched Ninja Cold, a service aimed at improving the transport of temperature-sensitive items.
Ninja Van Malaysia is the first logistics company in Malaysia to receive ISO 23412 certification, a Japanese standard for cold chain handling.
With the launch of Ninja Cold, it is expanding into the business-to-consumer (B2C) and business-to-business (B2B) cold chain segment, providing end-to-end logistics solutions for industries that require efficient transport of perishable goods.
Ninja Van Malaysia chief executive officer Lin Zheng said the introduction of Ninja Cold is a transformative step in our journey to redefine logistics in Malaysia.
He added that Ninja Cold underscores the company’s dedication to innovation, sustainability, and excellence, setting a benchmark for the future of logistics in Malaysia and beyond.
Meanwhile, Ninja Cold deputy head Zhen Wei Yeow said the company is committed to providing end-to-end solutions that not only ensure operational excellence but also support industries such as food, pharmaceuticals, and retail in maintaining quality and confidence throughout their supply chain.
“Our focus is on delivering reliable and innovative temperature-controlled logistics that meet the specific needs of businesses.
“With real-time tracking, extensive coverage, and cost-efficient practices, Ninja Cold is well- positioned to help businesses adapt to market demands while prioritising sustainability,” he noted.
With the launch of Ninja Cold, Ninja Van Malaysia expands beyond e-commerce into B2B cold chain logistics.
The service integrates temperature-controlled solutions with its logistics network, including warehousing, last-mile delivery, and real-time tracking.
Partnering with brands like Secai Marche, Lee’s Frozen, and Sekinchan Seafood, Ninja Cold supports businesses of all sizes, from small-scale deliveries to large B2B operations.
These collaborations showcase its ability to simplify logistics, expand market reach, and address industry-specific challenges.
Source: NST
