Wilo Group Poised For Success in Malaysia

Founded in Germany, the Wilo Group is one of the world’s leading premium providers for pumps and pump systems for the building services, water management and industrial sector. Wilo has evolved from being a local specialist to a global player over the years, and continues to expand globally.

Among the world’s most important growth regions, Southeast Asia (SEA) offers huge expansion potential for the Group. Recognising that Malaysia is a central hub for this region, the Wilo Group has established a new assembly plant in the country to supply the entire SEA region with Wilo pumps.

Being strategically located, Malaysia is well connected to all countries located within the region. As a member of the RCEP (Regional Comprehensive Economic Partnership), it offers the opportunity to gain economic advantages thanks to the trade agreements between the participating countries. Hence, Malaysia is identified as an important base to further expand the Wilo Group’s market position in the region.

Jens Dallendörfer, Senior Vice President Sales Region Emerging Markets of the Wilo Group and board member of the East Asia Association, emphasises the importance of the Asia-Pacific region, as it homes one third of the world’s population.

“With our platform in Malaysia, we are investing in the central hub of this strategically important economic region. It is an integral step to further expand our market position in Southeast Asia, following the Wilo Group’s “region-for-region” approach and to benefit from the expected growth in all relevant business areas. As part of this, we are systematically pursuing the goal of meeting regional and local customer requirements with products that are manufactured locally.”

Vignesh Nathan, Managing Director, Malaysia and Region Group Director SEA also highlights, “With investment into the new assembly line, we have laid the foundation for expanding our local added value and to accelerate the export activities from Malaysia to the neighbouring countries. Furthermore, it will enable us to position the Wilo brand even stronger and more visible in our region. We are all highly motivated and appreciate the trust of the Group in the local team. We want to take this positive upswing with us into the months and years ahead to continue on a profitable growth path.”

Despite the challenges caused by the global pandemic, the assembly plant was set up in record time, within 1.5 years. This would not have been possible without the support from the Ministry of International Trade and Industry (MITI), MIDA and Invest Selangor. The new facility not only has an office with its own training rooms, but also a modern assembly line as well as an in-house stateof- the-art test bench. The first pumps of the Atmos GIGA-N pump sets have already rolled off the assembly line, and production of vertical booster sets is planned from the end of 2021.

A particular highlight of the new platform is the inhouse test bench for end-suction pumps, vertical inline multistage pumps, pressure-boosting systems, fire-extinguishing systems and axially split case pumps. The functionality of the assembled pumps can be tested directly on-site in accordance with ISO 9906. The standard, which is valid as an acceptance test, specifies tests of the hydraulic performance for the acceptance of centrifugal pumps (radial, semi-axial and axial pumps) by the customer and ensures the required high quality standard of the locally produced pumps.